Lyric Analysis

 prezi on lyric analysis of the song 'Medicine'

Equipment Research

This is my research into what kind of equipment I plan to use during my coursework. By doing this I get a clear idea of what I am going to require in order to film and edit my music video and why each part of equipment is needed.

Indie Rock Genre Research

This is my research for the indie rock genre. This has helped me understand the genre better and has helped melearn more about the history of the genre and where it originated from.

Conventions of Music Videos

Music video conventions are everything that is used or done within a music video. This includes lighting , mise en scene,editing and more.  I have done some research on the conventions of music videos. This is to help me understand what I should include to make a good and realistic music video. I can now use this research to make my own music video better. As well as looking at my own genre of music video conventions, being indie, I decided to research hip hop and pop so that I can get a good comparison of what other videos may use. This has widend my knowledge and has been very beneficial.

Research into a director

This is  a video based on my research of two music video directors. This helped me to see into the real world about the people who make music videos, and how they use different methods of creating videos. Including using different shots, costumes, mise en scene and narratives.  Now that I have looked at two directors, it is clear to see that many directors have different ideas and styles, and that particualr music artists chose directors due to the fact they like the particular style that they use. 

Audience Research

This was some small research I did using Google to search what interests people have who are into indie rock music. I looked at previous surveys that had been completed to see what people of a particular age group liked and what interested them. This allowed me to find out more about my target audience and what I should aim to possibly include in my video, such as certain styling with costume or mise en scene that would be attractive to my target audience.

Music Video Theory

Digipak Analysis

Digipak analysis from katiecurrant

Album Adverts

Here I have analysed some magazine adverts for music albums. This has helped me to see what needs to be included on a good advertisement. I learnt that to have a good advert, there is certain information that needs to be included. This includes: the artist or band name, the album name, a date of release, and good imagery to entice the audience to look at the advertisement. Thi research will now help me to come up with my own music magazine advert, as looking at others has given me some inspirtation.

What is a Digipak?

This video gives a bit of information on what a digipak is and what it is used for. This helped me to fully understand why they are used and why they are an  important aspect of a CD. I am going to look into these further and see what is used on digipaks to make them interesting and what key elements are used to attract people to buy a CD based on what they see.

Music Channels

This is a short video that I made about music channels. It has helped me to find out more about how music videos can be viewed and the different channels that are out there to promote them.

Research into the band/artist

Here I have made a Prezi which includes information on my chosen artist/band. I think that this research has helped me understand my chosen song better as I now know more of the background of the band and as to why they write certain styles of music. The are an indie folk band so this may help me choose my target audience to base my video on. I have looked at other songs as well as music videos that have already been made for songs of Daughter's.

Research of exisiting music labels

Research Into Existing Music Labels

 

Below is some research that I have done into existing music labels/ Recording companies. This is helpful as it shows more indepth information on the music industry and how it works. This is good to know as I am making a music video myself and would have to consider whether it would appeal to music labels and other audiences. Music labels are can what make or break an artist, so they are highly relied upon. By looking at these labels, I have seen how they advertise artists and how they promote them. Such as displaying each one on their own websites. I feel I now have a better understaning of the music industry which is beneficial to this task.

Videos I admire / Inspirtation

In this video I have gathered some footage of videos that I like and think will help me to create my own video. I have also said what I have liked about them so that I might be able to use a mixture of ideas to come out with a final proposal. I found that this was really helpful as it has made me more clear on what type of video I would like to do, where as before I simply looked at videos I liked rather than specific ideas I would like to consider using in my own video.

History of music videos